Logo and slogan
Slogan: sweet sensation
MISSION
Produce and market arequipe, carrying a high quality product Colombians, taking pride in being a company that exploits the wealth of our country in the agricultural and commercial sector. We are committed to take an image of excellence and business representatives of our country, just as we are in mission and grow as a company available in all economic, social, political and environmental issues so that we generate competitiveness.
VISION
Being a company producing caramel, with the ability to face competition in economic and social life, so as to achieve obtaining a position in the national market for this form contribute in the field of market development and sales economic and social development of our country, even within no more than five years.
Specific Objectives:
· Conduct a marketing study that can view the acceptability of the product.
· Obtain a yield of 50% that will improve the family economy.
· Provide excellent quality products for customer satisfaction.
· Apply technical standards required in food processing.
· Implement advertising strategies seeking recognition of the company in the town